Plate Lunch Collective
  • Home
  • About
  • Services
  • Notes & Dispatches
  • Contact
  • AI Traffic Report
  • AI Browser Report
Plate Lunch Collective

NOTES / DISPATCHES

This is where we document what most brands miss. Real-world strategy. Sharp observations. No fluff, no funnels—just practical notes from the frontlines of consumer behavior, culture, and communication.

NOTES / DISPATCHES
2025 NOTES / DISPATCHES
✦ October

Why 98% of Your Interested Customers Never Buy: Fixing Creator Conversion Funnels

You see a post from a creator you follow, someone whose judgment you trust about coffee makers or running shoes
10 Oct
2025 NOTES / DISPATCHES
✦ October

The Impossible Math of Authentic Trust: A Business Owner's Guide to the Creator Economy

You open Instagram and there's someone, maybe 47,000 followers, maybe 180,000, holding a water bottle with
09 Oct
2025 NOTES / DISPATCHES
✦ October

The Intimacy of Intent: What Voice Search Reveals About Who We Really Are

There's a moment, usually late at night, when you're alone with your phone or standing in
08 Oct
2025 NOTES / DISPATCHES
✦ October

AI Browser Market Intelligence - 09/30/2025

🤔This is an archive of a past report. You can find the most current AI Referral Traffic Report here. Why
06 Oct
2025 NOTES / DISPATCHES
✦ October

AI Referral Traffic Intelligence in North America

09/29/2025 We believe in optimizing for the retrieval layer. But we got curious about who's actually
05 Oct
2025 NOTES / DISPATCHES
✦ October

BrandLight vs Evertune: AEO Platform Comparison

October 2025 Update 🚨BREAKING: Major Funding Developments Transform AEO Platform Landscape The Answer Engine Optimization (AEO) market experienced a seismic
01 Oct
2025 NOTES / DISPATCHES
✦ September

AI Browser Market Intelligence - 09/23/2025

🤔This is an archive of a past report. You can find the most current AI Referral Traffic Report here. Why
30 Sep
2025 NOTES / DISPATCHES
✦ September

AI Referral Traffic Intelligence in North America

09/22/2025 We believe in optimizing for the retrieval layer. But we got curious about who's actually
28 Sep
2025 NOTES / DISPATCHES
✦ September

AI Browser Market Intelligence - 09/16/2025

🤔This is an archive of a past report. You can find the most current AI Referral Traffic Report here. Why
22 Sep
2025 NOTES / DISPATCHES
✦ September

AI Referral Traffic Intelligence in North America 09/15/2025

VIEW REPORT🤔This is an archive of a past report. You can find the most current AI Referral Traffic Report
21 Sep
2025 NOTES / DISPATCHES
✦ September

Marketing Your Applied Behavior Analysis (ABA) Clinic in a Boom Market

Signs in the Strip Mall There are new signs everywhere. In strip malls. In office parks that used to house
19 Sep
2025 NOTES / DISPATCHES
✦ September

Clicks, Carts, and Bookings: Where Travel Marketing ROI Falls Apart

A data-first walkthrough of where travel brands actually make money online, and where the spend slips out to sea. Morning
18 Sep
2025 NOTES / DISPATCHES
✦ September

Social Media Forecast: Fall 2025

This summer a lot of people were trying to predict things. More important things. Things that make summers everywhere special.
17 Sep
2025 NOTES / DISPATCHES
✦ September

How to Make Your Business Internet Famous in Hawaiʻi

Not a viral dance video your employees did. Internet Famous now means every AI mentions your business when people ask
16 Sep
2025 NOTES / DISPATCHES
✦ September

AI Browser Market Intelligence - 09/09/2025

🤔This is an archive of a past report. You can find the most current AI Referral Traffic Report here. Why
15 Sep
2025 NOTES / DISPATCHES
✦ September

AI Referral Traffic Intelligence in North America 09/08/2025

VIEW REPORT🤔This is an archive of a past report. You can find the most current AI Referral Traffic Report
14 Sep
2025 NOTES / DISPATCHES
✦ September

Is Your Hawaii Business Ignoring the Most Important Search Update in 20 Years?

Search engines have never been “must-have” gadgets. Nobody lines up for the new Google update the way they do for
12 Sep
2025 NOTES / DISPATCHES
✦ September

Speaking AI’s Language: Why Hawaii Businesses Need to Understand Semantic Triples

When I was a kid, I spent a lot of time with my grandparents in a rural farming town. People
11 Sep
2025 NOTES / DISPATCHES
✦ September

Hawai‘i Franchise Marketing Strategy: Why Corporate Templates Miss the Mark

Franchise Marketing in Hawaii: What It Looks Like on the Ground Remember when every real estate listing bragged about its
10 Sep
2025 NOTES / DISPATCHES
✦ September

AI Browser Market Intelligence - 09/02/2025

🤔This is an archive of a past report. You can find the most current AI Referral Traffic Report here. Why
08 Sep
2025 NOTES / DISPATCHES
✦ September

AI Referral Traffic Intelligence in North America 09/01/2025

VIEW REPORT🤔This is an archive of a past report. You can find the most current AI Referral Traffic Report
07 Sep
2025 NOTES / DISPATCHES
✦ September

Hawai'i Business Guide to AI-Powered Customer Personalization

Introduction When the trade winds stop, the jalousie windows turn useless. They remind me of the heaters my grandmother kept
02 Sep
2025 NOTES / DISPATCHES
✦ September

AI Browser Market Intelligence - 08/26/2025

Why We're Tracking This As an agency, we've built our reputation on transparency. Not the performative
01 Sep
2025 NOTES / DISPATCHES
✦ September

AI Referral Traffic Intelligence in North America 08/25/2025

🤔This is an archive of a past report. You can find the most current AI Referral Traffic Report here. Tracking
01 Sep
2025 NOTES / DISPATCHES
✦ August

The Hawaii Business Owner's Guide to AI Marketing: A Practical Implementation Guide

Introduction I was listening to a dharma talk podcast this week. The monk speaking was covering ownership and his perspective
28 Aug
2025 NOTES / DISPATCHES
✦ August

AI Browser Market Intelligence - 08/19/2025

Why We're Tracking This As an agency, we've built our reputation on transparency. Not the performative
26 Aug
2025 NOTES / DISPATCHES
✦ August

AI Referral Traffic Intelligence in North America 08/18/2025

🤔This is an archive of a past report. You can find the most current AI Referral Traffic Report here. Tracking
16 Aug
2025 NOTES / DISPATCHES
✦ August

Are You Just Another Hawaii Business? How AI Search Rewards the Truly Different

Why Your Current Marketing Strategy Might Be Making Your Hawaii Business Invisible to AI Mediated Search Interfaces 🤙Before We Begin:
13 Aug
2025 NOTES / DISPATCHES
✦ August

AI Browser Market Intelligence - 08/11/2025

Why We're Tracking This As an agency, we've built our reputation on transparency. Not the performative
12 Aug
2025 NOTES / DISPATCHES
✦ August

Hawaii Marketing Agency Rates vs Fractional Marketing Costs: A Complete Guide

I have been watching the job boards. This is what you do when you work in marketing in Hawaii. You
11 Aug
2025 NOTES / DISPATCHES
✦ August

AI Referral Traffic Intelligence in North America - 08/11/2025

🚨The AI Referral Traffic Intelligence Report for North America has a new permanent URL - https://www.platelunchcollective.com/ai-referral-traffic-intelligence-in-north-america/
11 Aug
2025 NOTES / DISPATCHES
✦ August

AI Browser Market Intelligence - 08/05/2025

Why We're Tracking This As an agency, we've built our reputation on transparency. Not the performative
05 Aug
Explore by Topics
  • Sign up
Plate Lunch Collective © 2025. Published with Ghost & Kyoto