Perplexity

Perplexity optimization strategies covering Perplexity AI's answer engine. Posts analyze citation preferences, source ranking factors, and how brands appear in Perplexity's AI-generated responses. Includes Perplexity Pages, Pro Search features, and platform-specific optimization approaches. Distinct from general AEO by focusing on Perplexity's unique citation-heavy interface, real-time web access, and methodology that differs from ChatGPT's conversational approach.

2026 NOTES / DISPATCHES

✦ February

SEO Content Writing That Works in ChatGPT and Google AI: The Technical Implementation Guide

In January 2026, Danny Sullivan told the industry to stop chunking content for machines. The directive landed like a betrayal

11 Feb

2026 NOTES / DISPATCHES

✦ February

Who Speaks for a Brand When the Brand Doesn't?

When a brand doesn't publish its own deals in a way AI can find, the AI asks someone

10 Feb

2025 NOTES / DISPATCHES

✦ December

How to Get Your Business Found by AI: The 2026 Guide to Staying Visible in ChatGPT, Perplexity, and Beyond

A software buyer sat in a quiet office with a legal pad half full of notes. They asked ChatGPT to

02 Dec

SEO Content Writing That Works in ChatGPT and Google AI: The Technical Implementation Guide

Who Speaks for a Brand When the Brand Doesn't?

How to Get Your Business Found by AI: The 2026 Guide to Staying Visible in ChatGPT, Perplexity, and Beyond

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